What is a LOGO? Any entity who wishes to be recognized by a distinctive mark, graphic or name. Some logos use only a graphic representation, some use only text lettering, some use a combination of graphics or illustrations and text lettering. What makes a LOGO successful? It is eye-catching It is memorable/easily recognizable It is memorable from its shape or color scheme It need not explain the company or entity, but should be consistent in its use to establish identity. The logo can be used on websites, stationery, products, signage, advertisements, print media and motion media. Each LOGO is intentionally different from any other business identity system and can be trademarked to establish proprietary usage restricted to that entity only. Costs for a LOGO vary depending upon how it will be used and how complicated it may be to design a usage guide for it. Contact us for details.
Our LOGO SYSTEM DESIGN package includes a planned, coordinated set of usage guides for print media, visual media, website usage or can include all of the above. Contact us for details.